Head, Programmatic TV
Dan Ackerman is currently SVP, Programmatic TV at AOL. He leads this innovative group and works to apply the principles of data-driven automation to simplify and streamline the TV and video advertising industries.
Dan came to AOL by way of the company’s acquisition of Adap.tv. Previously, Dan led ad strategy and innovation for CBS Local Media, developing new ad products, content and revenue partnerships for TV and online. He has also held senior leadership roles at TV ad technology company WideOrbit and video ad tech company Jivox.
Dan is a graduate of the University of Maryland at College Park and received his degree in communications
Dan Ackerman is part of Cablefax’s Multiscreen Summit TV Advertising session.
Session overview: In this session, you’ll learn how the convergence of traditional and digital environments has changed the game for both those who buy and sell ads to reach consumers across all screens and environments. And with expectations high for a record year in political advertising, our speakers will share perspective on what’s in store for both distributors and programmers—and how to thrive as advertising brands increasingly demand even more granular metrics, targeting and measurable results.